Are you a brand, or a SME or a Startup?

What I can do for you is to help you build a solid and defined identity, an image that represents you and not only makes you unique and recognizable in the eyes of your audience, but also allows you to best position yourself in the market through a meaningful identity experience.

BRANDING

1

Naming & Messaging

Step One: Give your brand a voice. From naming your company to articulating brand promise and brand positioning, my knowledge and skills will be available to develop its perfect verbal identity.

2

Logo Design

Every creative process, even before imagination, begins with the drive of curiosity. Research is fundamental phase in creation, the willingness to fearlessly explore the endless possibilities of forms and spaces to find the graphic solution best suited to speak about you.

3

Brand Guidelines

What makes a brand strong and effective? The consistency of an image that can convey a definite purpose and identity. Through the creation of specifications and guidelines for typography, color, iconography, style and image usage your logo can always be applied correctly and consistently.

4

Marketing and Brand Collaterals

If your audience is diverse, cross-sectional and relates to your brand through different points of access my job will be to translate your brand into a multitude of possibilities, a full range of digital elements, Explainer videos, Presentations, Templates, etc... that can express your identity in a strong, unique and faithful way.

DIGITAL

1

UX/UI

Usability, ease of use and pleasant user experience. These are the main goals of my work as a UX/UI Designer. After careful analysis of the goals and communication structures I will provide your user with the best possible user experience.

2

No Code Websites

Webflow, Elementor, Woocommerce are the tools/software that allow me to build custom, top-quality websites without resorting to coding or working with a developer. Optimization of work and result in one project.

CORPORATE ILLUSTRATIONS

1

Style

Custom illustrations for your company will help you not only communicate who you are and what you do, but do it faster, more effectively, and strengthen your brand identity. In two words: Brand Awareness - 360 degrees.

2

Consistency

Illustration is everywhere right now and it’s obvious that ‘big business’ wants a piece of the pie too. From building trust to conveying a consistent level of branding throughout all design pieces, illustration has a multitude of benefits for companies large and small.

Alessio-Granella-Logo-Tondo-1

info@alessiogranella.com

Twitter: @alessiogranella

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